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Opens April 29Usually I cringe when I hear a movie referred to as part of a “franchise.” I love film as an art-form too much to ever want to debase it by acknowledging the (admittedly large) segment of the industry that’s devoted to churning out pre-packaged, pre-sold commoditized entertainment products. Even as something as horrid as Transformers doesn’t deserve to be talked about as if it’s as fungible as the entire McDonald’s product line. Even if it is.
But, as I watched Fast Five with a theater full of fans who eagerly and joyously lapped up this cinematic equivalent of a Big Mac, it became clear that my anti-franchise stance is a silly hang-up. To hear the crowd around me cheer and laugh as each familiar character entered the picture, you’d think The Fast and the Furious (the 2001 film that kicked off the saga) is the most beloved movie franchise in history. (more…)









